The Benefits of On-Demand CRM

On-Demand CRM: Inherently Mobile and Always Up to Date

On-demand CRM is an example of Software as a Service (SaaS). In the case of eSalesTrack, small to medium size enterprises gain access via the Web to tools that rival those of larger corporations, for a low monthly charge. The advantages of on-demand CRM include mobility, live data, data integration, security, scalability, modularity, and a maintenance-free environment.

Mobility: On-demand CRM is Web-based, meaning that it is inherently mobile. All customer data, marketing analytics, and documents are available anytime, anywhere. There should never be any need for a salesperson to say, "I'll get back to you later." The offline version of eSalesTrack can even bridge the gap when no Internet connection is available.

Live Data: The data in an on-demand CRM is live. If support talks to a client, sales knows about it the next time the customer account is viewed. If there is a new marketing brochure, it is instantly available. No more worrying about whether your salespeople are equipped with the latest collateral, price lists, or feature lists. Sales Managers can oversee sales processes and provide coaching when needed, and the Marketing Department can view the results of campaigns and generate analytics on the fly.

Data Integration: All data in the system is integrated, allowing tracking, analysis, and the discovery of opportunities that buried within a mountain of data. Since the system is Web based, data remains integrated with each successive use.

Security: Security is too important for you to worry about. That's why at Soleran, we spend a lot of time worrying about security. We have partners who do nothing else but back up and maintain the integrity of eSalesTrack data. Security certificates and data encryption keep customer and corporate information private.

Scalability: As your business expands and you bring in additional sales persons, your eSalesTrack CRM grows with you, becoming more integrated and meaningful over time.

Maintenance Free: Free your IT teams to maintain desktop machines and servers, the things they know best. When it comes to your CRM data, Soleran's eSalesTrack team keeps the system running at optimum levels.

Modularity: eSalesTrack has advantages in modularity. When your IT department begins to feel underutilized, let it code custom solutions for your specific data tracking needs that can be plugged into the eSalesTrack.com system.

Large corporations have for years have attempted organization-wide CRM implementations, with varying levels of success. Today, the new breed of on-demand CRM tools offer advantages over in-house solutions that make them the perfect match for small and medium sized enterprises.